I'm Dani Cadena -
Strategist. Storyteller. Systems Thinker.
I help founders, leaders, and changemakers sharpen their strategy, refine their voice, and scale ventures that matter.
Over the past decade, I’ve worked across LATAM and the U.S., advising startups, nonprofits, and mission-driven organizations on how to grow with clarity and integrity.
Today, through Lionheart Labs, Moonseed, and the Lionheart Network, I’m building a new blueprint for conscious leadership, entrepreneurial education, and systems designed for impact — not just profit.
Projects
Throughout my career, working with impact entrepreneurs and leaders has been at the forefront of my work. Investing time, energy, and relationships into projects that not optimize for profitability, but that approach solution designs with a systems's approach. Some of the project's I have worked on include:
Service Name
Describe your service here. What makes it great? Use short catchy text to tell people what you offer, and the benefits they will receive. A great description gets readers in the mood, and makes them more likely to go ahead and book.
Service Name
Describe your service here. What makes it great? Use short catchy text to tell people what you offer, and the benefits they will receive. A great description gets readers in the mood, and makes them more likely to go ahead and book.
Service Name
Describe your service here. What makes it great? Use short catchy text to tell people what you offer, and the benefits they will receive. A great description gets readers in the mood, and makes them more likely to go ahead and book.
Daniela's guidance was fundamental in structuring a narrative that resonated with investors and emphasized the critical points for decision-making.
We appreciated her commitment, professionalism, and the clarity she brought to our communication — and we highly recommend her work for future corporate initiatives"
- Maria Paula, Seed Arroyave
“I had Dani as a professor in FIU. Her course was my first exposure to entrepreneurship. Coming from a Science background it could have been intimidating but instead I fell deeply in love with it and now have started my own business thanks to the community she built at StartUP FIU”
- Camila Giraldo, FIU
"Getting to know Dani has pivoted my business into all the right directions. With her help, I was able to rewire the way I approached my business and believe in myself and my value. Thanks to this, I am now expanding my boutique business and feeling more fulfilled as a sole-entrepreneur"
- Sara Usuaga, De Roche